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Dormentor Inc. produces, converts, and markets packaging products including boxboard, container board, and numerous other specialty packaging products. In an attempt to increase its organic

Dormentor Inc. produces, converts, and markets packaging products including boxboard,

container board, and numerous other specialty packaging products. In an attempt to increase its

organic growth, the company decides to introduce new products. It asks the managers and

employees to send in ideas for new products. Before launching products based on any of these

ideas, what are the stages that the company has to go through?

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