Down below is SALE3:

Three FABS that your marketing strategy might touch on:

	Feature	Advantage	Benefit
A	Wireless	Facilitates simple device connection without the trouble of cables or cords	Makes it easier and more flexible for consumers to utilize the speaker, allowing them to listen to music independently from their smartphone.
B	Excellent audio output	Produces loud, clear sound that improves listening quality.	Provides consumers with an immersive and pleasurable sound output so they can completely enjoy their music or audio material.
C.	Hands-free calling capabilities	Users are able to answer calls without having their listening interrupted	Allows users to multitask and be convenient while still listening to music or other audio material.

With FABS, create one SELL sequence. Use parenthesis to identify each element of the SELL Sequence: Selling in order: Are you sick of having to be connected to your smartphone in order to listen to music or other audio content? Do you desire a speaker with ease and versatility of use? Component (Interest): "With wireless connectivity provided by our portable Bluetooth speaker, you can effortlessly connect to your device without having to deal with cords or wires. Without being bound to your smartphone, you may listen to music whenever and wherever you choose.

Desire component: "Our speaker provides high-quality sound output, creating crystal-clear music that will improve your listening experience. Imagine being able to experience your favorite audio stuff, including songs, in its entirety."

EXHIBIT 10.5 The salesperson's presentation mix. Choose some or all of these ingredients for a great presentation. An important part of consultative selling is the use of questions to uncover the customer's needs. You have planned some of your questions in constructing your SELL Sequences. SELL Sequences should be contained in your discussion of the product, marketing plan, and business proposition. SALE 5 of 7-Chapter 10 Every important sales presentation should contain most-if not all-of the presentation mix ingredients shown in Exhibit 10.5 on page 364 . To make SALE 5: 1. Construct and write out one SELL Sequence. After your trial close, the buyer questions what you have just said. The buyer sounds as if unsure what you are saying is true. Create a proof statement that shows your claim is true. See pages 368370. SELL SEQUENCE: Buyer's skeptical remark: Proof statement: 2. Describe a demonstration you could do of one of your product's benefits. If possible, add dramatization. Remember: simply showing the product is not a demonstration. 3. Describe three visual aids you could use in your presentation. Flip charts and notebooks are easy to develop, or you can place your visuals in a folder and pull out one at a time as you discuss it. Visual 1: Visual 2: Visual 3