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Drawing on McFall's discussion, what do you think is required for someone to be a person of integrity? Do you think integrity is important in

  1. Drawing on McFall's discussion, what do you think is required for someone to be a person of integrity?
  2. Do you think integrity is important in the business world? Why or why not?
  3. Can an advertiser who uses associative advertising be said to be a person of integrity? Why or why not?
  4. Can an employer who employs a labour force at a level below a livable wage be said to be a person of integrity? Why or why not?

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