Question
Eco Trees harvest (cut) trees and prepare them, so that individuals who do small wood projects are able to have a supply of wood. Eco
"Eco Trees" harvest (cut) trees and prepare them, so that individuals who do small wood projects are able to have a supply of wood. "Eco Trees" prides itself on using sustainably sourced wood that has been cut down or already fallen down. The company has made their practices ethical. With an abundance of local wood, they are able to charge fair and affordable prices, but exotic wood is always too expensive. The customers of "Eco Trees" would really like to have exotic wood to work with.
"Eco Trees" has been approached by a tree harvest company in Costa Rica "Tree Top", who have exotic trees they have cut down and say they can provide a very good deal to "Eco Trees". There is a good supply of this exotic wood and the price is very good for "Eco Trees". They can make a huge profit, but the challenge is that "Eco Trees" is not sure whether the wood is ethically harvested and have heard that "Tree Top" might have cut the trees illegally. They are considering the profit they could make and the brand name of the company.
a) Explain what Corporate Social Responsibility (CSR) is and share why a company like "Eco Trees" might want to have CSR practices in their company.
b) This situation is about balancing profit and ethics. What should "Eco Trees" with this opportunity from "Tree Tops". Explain why?
c) Based on your response to (b), share where in the "spectrum of approaches to social responsibility" would this put "Eco Trees". Explain your decision.
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