Emily Ito is preparing a business plan for her new company, No-Fuss Budgets, a financial planning service for retirees. In which part of her business plan would the following be found? "I intend to purchase mailing lists to reach retirees on a budget. I will also buy Web ads offering first-time clients a 10% discount, and I will work with other companies in a link exchange in which I link to other personal-finance-related businesses on my website. These other businesses will then link to my website in return." Multiple Choice Management Marketing Executive Summary Introduction Legal