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ETF Computers is an international manufacturer of computer equipment and software. It is going to introduce a number of new products in the coming year,
ETF Computers is an international manufacturer of computer equipment and software. It is going to introduce a number of new products in the coming year, and it wants to develop marketing programs to accompany the product introductions. The marketing program includes the preparation of printed materials distributed directly by the company and used by the companys marketing personnel, vendors, and representatives; print advertising in regular magazines, trade journals, and newspapers; and television commercials. The program also includes extensive training programs for marketing personnel, vendors and representatives about the new products. A project management team with members from marketing department and manufacturing areas has developed the following list of activities for the development of the marketing program: Table below shows a list of the activities, the precedence relationships, and the activity times in the project:
You are required to prepare a report for. This report needs to address the concerns of the following:
a Introduction
b Literature
c An explanation of the model and the methodology used ie CPM and PERT
d Display your estimated outputs using tables and graphs as well as network diagram.
e A discussion of the results estimated.
f Any other comments you feel relevant to the issues being addressed.
g Conclusion and recommendations.
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