Question
Explain, measure and elaborate in details and convincing examples of the similarities and differences among the dynamic pricing, differential pricing, and tactical pricing in terms
Explain, measure and elaborate in details and convincing examples of the similarities and differences among the dynamic pricing, differential pricing, and tactical pricing in terms of bundling, price fencing, discounting, upselling, cross Selling. Answer the 3 pricing strategies one by one specially.
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
