Find the critical success factor of HOSPITAL according to CRM component!!!

Company type	Critical Success Factor from CRM components	People	Process	Technology
Hospital	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	11
	12
	13

CSF's for CRM projects Critical success factor People Process Technology 1. Senior management commitment - X 2. Creation of a multi-disciplinary team 3. Objectives definition 4. Interdepartmental integration 5. Communication of the CRM strategy to staff 6. Staff commitment 7. Customer information management 8. Customer service 9. Sales automation 10. Marketing automation 11. Support for operational management X X X 12. Customer contact management 13. Information systems integration (more important in bold)