Focusing on customer price sensitivity$,$ take a stand for Avellin introducing Eco$7$ to the DIFM market at either the higher price $($$$6\mathrm{.}75)$ or the lower one $($$$5\mathrm{.}25)$ based on evidence from the case and section $2\mathrm{.}3$ of this weeks HBP reading entitled Pricing Strategy $($pp$.22-25).$ Specifically, identify one general indicator of customer price sensitivity from the reading $($see Exhibit $10$ on p$.23)$ for each of the three included areas $($product$,$ price, and buyer$)$ that support your suggested higher or lower pricing strategy. To help you frame your overall answer, note that high indicators of price sensitivity would suggest that Avellin should use a low$-$price strategy and low indicators would suggest it use a high$-$price strategy. Use specific evidence from the case to support each of your chosen indicators