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Followings are the 5 main roles of packaging: a . Aid product consumption b . Facilitate product transportation and protection c . Identify the brand

Followings are the 5 main roles of packaging:
a. Aid product consumption
b. Facilitate product transportation and protection
c. Identify the brand
d. Assist at home storage
e. Convey descriptive and persuasive information.
1. For each of the above role, provide 2 examples of products (in photo).
2. Discuss the factors that have contributed to packagings growing use as a
marketing tool.

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