For an earth day promotion, the store gives away free canvas bags and engages in a substantial advertising campaign to highlight the initiative. then, the store rewards customers who bring their own bags with a 5% discount on all future trips. which of the following is not a way this initiative might be reflected in the grocery stores contribution margin income statement?

A grocery store wants to encourage its customers to bring their own shopping bags, thus saving the store money on purchasing plants of paper bagt dette advertising campaign to highlight the initiative. Then the store rewards customers who bring their own beps with a decouton allure oppgi which the The store's sales revenue would decrease to reflect the discounts given to customers who bring their own The store's fixed costs would increase to account for the promotional materials and the foxed costs of providing free bus to customers It wouldn't be Contribution margin income statements do not currently support sustainability accounting The store's variable costs would decrease to reflect the reduced cost of providing paper or plastic bags to set