For Media Bias Qualitative Research

• Describe the key elements of a theory for qualitative research
• Explain how the theory supports the proposed study and/or understanding of the research topic Develop a rationale on how theory supports the proposed research.
• Evaluate the specific, practical implications that may result from a research study that can be used by any of the following stakeholders: the population being studied, professionals for whom this topic pertains, and/or the wider community itself.
• State how the proposed study would contribute to the qualitative research knowledge base.
• Supportyour assessment with appropriate academic sources and include both citations and references

use research theory to demonstratehow the proposedstudy:

• Provides intended outcomes that could have practical implicationsthat could be used by the stakeholders of the research.
• Contributes to thequalitative research knowledge base.
• Addresses something that is not known, something that is new or dierent from prior research, extends prior research, or lls a gap in the existing literature.
  • An analysis of any theoretical implications that the proposed study may have for understanding phenomena.
  • A description of the practical implications that may result from the research.

Here is some context:

Media Bias Introduction

This assessment will investigate the creation of a qualitative research study on media bias. The term "media bias" refers to how various forms of mass media, such as newspapers, television, and radio, may present information in a way that may be interpreted as being slanted or biased in favor of a particular viewpoint. This bias can be influenced by ownership, source of revenue, or the political and ideological attitudes of the media and its audience. Journalists can also influence the reader's view of a topic through their choice of words, article placement, and article length (Hamborg et al., 2019). Examples of these forms of mass media include television and radio broadcasts. Publications such as newspapers and broadcasts on television and radio are all examples of various types of media. This assessment will describe the background of media bias, including any pertinent research conducted, and explain the rationale of media bias and why qualitative research is appropriate. Finally, research questions will be aligned with the five methodological approaches for this topic, including ethnography, case study, grounded theory, phenomenology, and generic qualitative inquiry. Those questions will also include the characteristics of each and how these methods align with the research question associated with the topic. The significance of developing a research topic is one of the first optimal qualitative research processes since it enables you to produce a proposal-appropriate research topic.

Media Bias Background

When used to characterize the phenomenon, this term typically refers to the tendency of mainstream media outlets to favor some political, social, or ideological perspectives over others. When this term is used to characterize the phenomenon, it refers to the tendency of mainstream media outlets to favor specific views over others. The most important aspect of a phenomenon is to record people's accounts of how things function and the ramifications of those changes for individuals and processes (Patton, 2015). It is also used to refer to the tendency of specific media sources to favor particular themes or focus on certain topics to exclude others in their coverage of the issues in question. In general, questionable publications are hostile when reporting positive and negative occurrences.

In contrast, credible outlets take a more moderate stance when reporting on adverse events and an optimistic outlook when reporting on positive events (Galeazzi et al., 2023). Media bias, often intentional, can sway public perception and collective decision-making. Media bias can contribute to group polarization, intolerance of dissent, and political segregation, according to a study. Selective exposure theory implies that people prefer knowledge supporting their worldview and shun information threatening it (Spinde et al., 2022). Scholars have examined the validity of media bias, and many have encouraged further examination of the topic.

Media Bias Rationale Conducting qualitative research on this topic is essential because it enables us to investigate the myriad of biases that are inherently present in media coverage and helps us better understand how media coverage shapes our perceptions of events and the world around us. Qualitative research aims to better comprehend a particular phenomenon by gathering and analyzing pertinent data (Creswell & Poth, 2018). Qualitative research is typically utilized to investigate subjects or issues that cannot be evaluated or quantified using any other approach because of their complexity. It is also used to explore topics that could be considered delicate or controversial, such as the prejudice portrayed in the media, which is an example of one such issue (Patton, 2015). Using qualitative research methods, researchers can obtain a more in-depth understanding of how individuals experience and interpret media coverage and how this coverage impacts individuals' perspectives of the world. In addition, researchers can learn how this coverage affects individuals' views of the world.

References

Creswell, J. W., & Poth, C. N. (2018).Qualitative inquiry and research design: Choosing among five approaches(4th ed.).Sage.

Galeazzi, A., Peruzzi, A., Brugnoli, E., Delmastro, M., & Zollo, F. (2023). We are unveiling the hidden agenda: Biases in news reporting and consumption. arXiv.org. from https://arxiv.org/abs/2301.05961

Hamborg, F., Donnay, K., & Gipp, B. (2019). Automated identification of media bias in news articles: an interdisciplinary literature review.International Journal on Digital Libraries,20(4), 391-415. https://doi.org/10.1007/s00799-018-0261-y

Patton, M. Q. (2015).Qualitative research & evaluation methods(4th ed.). Sage.

Spinde, T., Jeggle, C., Haupt, M., Gaissmaier, W., & Giese, H. (2022). How do we raise media bias awareness effectively? Effects of visualizations to communicate bias.PLoS One,17(4)https://doi.org/10.1371/journal.pone.0266204