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For Sonya, the following income statements are shown for its two product lines and the company as a whole: Fruits Vegetables Total Sales $500,000 $300,000

For Sonya, the following income statements are shown for its two product lines and the company as a whole:

Fruits

Vegetables

Total

Sales

$500,000

$300,000

$800,000

Less: Variable expenses

300,000

270,000

550,000

Contribution margin

200,000

30,000

250,000

Less: Fixed expenses

170,000

80,000

270,000

Operating income

$30,000

($50,000)

($20,000)

Even if the Vegetable product line is dropped, some employees have to be kept anyway. Therefore, 10% of the Vegetables lines fixed expenses will continue.

  1. If the Vegetables product line is dropped, what will happen to the profit for the company as a whole? Indicate the direction (increase or decrease) and amount (by how much).

  1. Now suppose if Vegetables are dropped, sales of Fruits will drop by 30%. If the Vegetables product line is dropped, what will happen to the profit for the company as a whole? Indicate the direction (increase or decrease) and amount (by how much).

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