Question
Fraser Hotels is a decentralized organization with 10 properties. The general managers are evaluated on the basis of the return they are able to generate
Fraser Hotels is a decentralized organization with 10 properties. The general managers are evaluated on the basis of the return they are able to generate on invested assets with year-end bonuses given to the manager with the highest gross return on asset figures.
Operating results for one of the properties for the most recent year are:
Sales $10,000,000
Less Variable costs 6,000,000
Contribution margin 4,000,000
Less fixed expenses 3,200,000
Net operating income $ 800,000
Property's average operating assets $4,000,000
The company required a gross return on assets of 15% last year. This hotel has an opportunity to build an addition that would require an additional investment in operating assets of $1 million. The cost and revenue characteristics of the new addition per year would be:
Sales $2,000,000
Variable expenses 60% of sales
Fixed expenses $640,000
Required:
- Compute this hotel's gross return on assets for the most recent year. (2 marks)
- Compute the gross return on assets as it will appear if the addition is built. (2 marks)
- As the general manager, would you accept or reject the project? Explain. (2 marks)
Suppose the company considers a return of 15% on invested assets as the minimum any division should earn, and that performance is evaluated by the residual income approach.
- Compute the hotel's residual income for the most recent year. (2 marks)
- Also compute the residual income as it will appear if the addition is built. (2 marks)
- Under these circumstances, would you accept or reject the addition? Explain. (2 marks)
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started