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From the case study, imagine that you work for a small manufacturing company that uses an innovative, low-cost production method for making laser disks. A
- From the case study, imagine that you work for a small manufacturing company that uses an innovative, low-cost production method for making laser disks. A Chinese firm approaches your CEO in order to license the technology. Outline the major potential risks and benefits of the prospective deal for your CEO. Provide two (2) suggestions for the CEO that would help him / her decide to either accept or decline the offer.
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Management Fundamentals
Authors: Robert N. Lussier
3rd Edition
0324226063, 978-0324226065
