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Give at least (3) three reasons for undertaking marketing activities. What (4) four questions could you ask to assess the effectiveness of a marketing activity

Give at least (3) three reasons for undertaking marketing activities.

What (4) four questions could you ask to assess the effectiveness of a marketing activity against previous activities undertaken?

Describe the process of analysing marketing information and customer feedback to determine the impact of the promotional activity.

List (4) four types of work activity plans organisations use to document marketing activities.

three possible outcomes you could expect from an email or SMS marketing campaign.

What methods could be used to review and record email or SMS outcomes?

if interim results of email or SMS promotional activities are not favourable; What possible actions could you take and what process would you follow to communicate your actions?

three reasons why you should obtain approval of your activity plan.

how can you ensure costs and timelines for promotional activities are realistic and consistent with in the budget?

how costs and timelines can be reviewed effectively to estimate the benefits from promotional activities.

four types of marketing activities that you might undertake as part of your job role in marketing.

an example of when you may need to assign a specific marketing task to other personnel.

the process for recording outcomes and providing advice for future promotional activities.

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