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Given a limited budget of US$6 million for a 12-month fiscal year, which promotion mix are you likely to employ in order to help accomplish

Given a limited budget of US$6 million for a 12-month fiscal year, which promotion mix are you likely to employ in order to help accomplish an increase in product trial and brand awareness?'(To obtain a C or better grade, the student MUST demonstrate understanding of the concept in question.)-For Starbucks VIA Instant Coffee.

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