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Given the multichannel arrangements used to distribute Ben & Jerrys products, do you see a potential for channel conflict developing despite Ben & Jerrys noble
Given the multichannel arrangements used to distribute Ben & Jerry’s products, do you see a potential for channel conflict developing despite Ben & Jerry’s noble intentions?
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Understanding Management
Authors: Richard L Daft, Dorothy Marcic
6th Edition
9780324581782, 324581785, 978-0324568387
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