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Go the Folgers Web site and read about Folgers coffee then answer the questions. https://www.folgerscoffee.com/coffee Describe at which stage of the product life cycle Folgers

Go the Folgers Web site and read about Folgers coffee then answer the questions. https://www.folgerscoffee.com/coffee

  1. Describe at which stage of the product life cycle Folgers coffee is today.
  2. Provide at least three competitors to Folgers coffee.Explain why you selected these.
  3. Provide at least three places where the coffee is consumed or sold.
  4. Identify and discuss at least two types of promotions Folgers can provide customers?
  5. If Folgers raised its prices over other well-known coffee brands, what perceptions of the brand might consumers have? In what ways could this help or harm the brand?

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