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GoFuel has decided to play with the facts and tell consumers in its advertising that the spill was minor and that consumers shouldn't worry. Which
GoFuel has decided to "play with the facts" and tell consumers in its advertising that the spill was "minor" and that consumers shouldn't worry. Which group or groups might take issue with this approach?
Federal Trade Commission
Association of National Advertisers
American Advertising Federation
Better Business Bureau
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Essentials of Contemporary Management
Authors: Gareth Jones, Jennifer George
5th edition
978-0077762469, 77762460, 978-0078029349, 78029341, 978-007743947
