Heads International manufactures helmets. It creates an exciting new advertisement featuring its products. Before releasing the ad$,$ the company chooses a small audience to test the relevance of the message in the ad$,$ the aptness of the medium used for communication, and the persuasive power of the ad$.$ This is an example of:

Question $11$Answer

a$.$

tracking.

b$.$

impressions

c$.$

pretesting

d$.$

pulsing

e$.$

post$-$testing