Question
Hello tutors All answers must be correct and detailed Managerial accounting case study, AMUL cyberstores have now been set up in 125 locations in India,
Hello tutors All answers must be correct and detailed
Managerial accounting case study, AMUL cyberstores have now been set up in 125 locations in India, the United States of America, Singapore and Dubai. Each visit to the Indian cyberstore sites results in purchases averaging over 300 rupees (US$ 6.50). An e-mail database of 10,000 customers has been developed.All this has been achieved in less than five years despite a national environment characterized by weak information technology infrastructure, and a high "touch-and-feel" consumer culture. AMUL's future plans include introduction of a web-based business-to-business ordering system for dealers/stockists and e-transaction capability at the level of the village cooperative. "If you want to become e-competent, it is not enough to focus just on your own company. You need to bring in your whole business network. This means creating a shared vision," says B.M. Vyas, managing director of AMUL.
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