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hich type of organizational structure facilitates a customer - centric strategy allowing a variety of functional skills to be focused on the customer. This ructure
hich type of organizational structure facilitates a customercentric strategy allowing a variety of functional skills to be focused on the customer. This ructure "tags" everyone to the customer and enables individuals to move iore freely across functional boundaries.
Customerbased structure
Key account management structure
Geographic structure
Functional structure
Matrix structure
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