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Question: Introduction. Provide a brief focus statement about your paper and what the reader can expect. Se...

Introduction. Provide a brief focus statement about your paper and what the reader can expect.

Selection of the company. Provide a brief profile of the selected company and your rationale for selecting it.

Short- and long-range financial problems. From your analysis of research materials, examine the company and provide a report on the short- and long-range financial problems that are evident from the review. If you find no short- or long-range financial problems, provide the evidence to justify this conclusion.

Optimal capital structure to manage financial performance. Define capital structure. Provide examples of the companys capital structure and its influence, or lack of influence, on the financial performance of the firm.

Financial statements and financial decisions. Analyze the firms financial statements and the decisions that appear to have been made to prepare the financial statement.

Articulate how the cost of capital is defined and measured. Define the cost of capital and how it appears to be measured in your selected firm.

Present value. Calculate present value using applicable present value tables.

Summary. Provide a few concluding paragraphs about how your chosen company adheres or does not adhere to sound financial principles.

Guidelines:

For this final paper, thoroughly discuss the topics described above and, when possible, provide specific examples or recommendations. Your paper should have at least 10 references from academic books, journal articles, and/or credible online sources. Your paper should be 14 to 20 pages in length.

I am selecting the company FORD and the link to it's financials is below

http://shareholder.ford.com/~/media/Files/F/Ford-IR-V2/events-and-presentations/2018/F-2017-10-K-report.pdf

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