Question
Homework help Please answer the below questions separately in details and cite the answers : 1- include an introduction about Ethics in marketing 2-Celebrities often
Homework help
Please answer the below questions separately in details and cite the answers :
1- include an introduction about Ethics in marketing
2-Celebrities often contract to endorse a product. Should they use the product regularly, or even like the product before they are allowed to claim that they "endorse" the product?
3-If you were assigned to sell a product called "Sweet Treats" with the slogan, "so sweet, it will make you tweet," but you thought the product tasted sour, and not at all sweet, what would you do?
4- Explore where the line is between harmlessly implying that someone is promoting a product, and someone dishonestly claiming that they genuinely believe the product is the best.
5-Consider the impact information on a product's supply chain might have in this context? Should, for example, a celebrity endorses a product if the product's manufacturing depends upon a supply chain with a negative impact on the environment, for example? Suppose the product itself relies upon ethical suppliers, but other products in the organization's supply chain might not? Any change?
6- Conclusion about ethics in marketing
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