Question
How can you apply market development for Zara ? (I am applying corporate strategy on Zara. Corporate strategy has 4 components:Product development, market development, horizontal
How can you apply market development for Zara ? (I am applying corporate strategy on Zara. Corporate strategy has 4 components:Product development, market development, horizontal integration and vertical integration. I want to know in details about market development which can be applied to Zara). Please provide the source and answer in detail. Thanks
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E Marketing
Authors: Judy Strauss, Raymond Frost
7th edition
132953447, 978-1315506517, 1315506513, 978-0132953443
