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How did Webvan's founders and initial investors hope the future was going to unfold for the company? Webvan realized that its goals were ambitious, but

How did Webvan's founders and initial investors hope the future was going to unfold for the company?

Webvan realized that its goals were ambitious, but were they too ambitious? What do you think of the quote from the Webvan spokesperson that, "You don't build a rocket to go halfway to Mars?

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