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How does the value chain concept apply to the Marketplace simulation environment? Be specific and be certain to discuss how a differentiation-based strategy (value chain)

How does the value chain concept apply to the Marketplace simulation environment? Be specific and be certain to discuss how a differentiation-based strategy (value chain) would likely differ from a cost leader-based strategy or value chain. The 1985 and 2001 articles by Porter would be most helpful of the three to help think through different types of value chains.

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