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https://theprint.in/opinion/newsmaker-of-the-week/ayurveda-fmcg-covid-controversy-baba-ramdev-and-the-patanjali-school-of-marketing/449625/ Comment upon the marketing strategy of the brand considering the that it tried to capitalize on the need of the consumer to find a
https://theprint.in/opinion/newsmaker-of-the-week/ayurveda-fmcg-covid-controversy-baba-ramdev-and-the-patanjali-school-of-marketing/449625/
Comment upon the marketing strategy of the brand considering the that it tried to capitalize on the need of the consumer to find a cure for a disease like Corona without adequate clinical trials
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