Question
I am your client I am opening a fast food restaurant I will be serving a wide variety of oriental food I want to position
I am your client I am opening a fast food restaurant I will be serving a wide variety of oriental food I want to position myself as 'hi-end' I intend to price accordingly Make any other assumptions you wish Design a logo for me What colors and type faces should I use and why?
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Marketing Research
Authors: Alvin C. Burns, Ronald F. Bush
7th edition
0133074676, 978-0133074673
