I have just retired from a senior management position in a big city and I have moved to a rural town with a large fresh water lake. The lake is the focus for sports anglers and water sports in the surrounding area.

I have noticed that early every morning, there is a line-up of boats and anglers at the local boat ramp and there is no small restaurants or cafes available. I then decided that I want to open an establishment of a fresh bait/fast food. What are the main areas of the business I will need to focus on in developing an operational plan for my new business?