Identification and Discussion of Motivational Factors [250 words]   

. “Your job is walking around with a can of water on the one hand and a can of fertilizer on the other hand and sprinkle on the seeds and watching them grow”.

Justify this statement by Jack Welch on employee motivation with the support of any one theory of motivation. What impact do such motivation make on the organisation? (Justify your answer with examples from the case and your research)

select one of the following theories only:

1) Self Actualisation Theory- Abraham Maslow (1954)

2) Two-Factor Theory – Frederick Herzberg (1964)

3) X and Y Theory – Douglas McGregor (1960)