1. Identify a company that you feel has chosen to be a conscious marketer. Provide examples of why you selected this company and explain the reasons why you think this company is a conscious marketer. Please do not use examples from the textbook OR examples that your classmates have used.
2. Would you want to work for a company that has chosen to be a conscious marketer? Why or why not? Support your decision by discussing at least one positive and one negative about working for this kind of company.
3. Some employees may find it hard to make ethical decisions. Please review Exhibit 4.6 of your text (ETHICAL DECISION-MAKING METRIC) and choose the test that would best help employees in your workplace (or future workplace) make better decisions - and discuss why do you think that test would be the best.