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identify the projected ethnic and cultural composition in 2020. identify technological trends and examine how this group may be engaged by marketers of the future.

  1. identify the projected ethnic and cultural composition in 2020.
  2. identify technological trends and examine how this group may be engaged by marketers of the future.
  3. Identify challenges marketers may face in 2020 to target and reach this next generation.
  4. Identify any ethical considerations marketers may need to be aware of in 2020.

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