Question
Identify three major groups of people involved in the research process, and then give an example of an unethical behavior sometimes practiced by each group.
Identify three major groups of people involved in the research process, and then give an example of an unethical behavior sometimes practiced by each group.
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Essentials of Marketing Research
Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau
2nd edition
73404829, 978-0073404820
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