If you could start a retail business (selling products and services to individuals and families), what would be your ideal retail business. It can be for products, services or both, and it could be a traditional "storefront" business or an on-line business.

Answer the following questions

1. Business name and brief description of your business/overview

2. What are your main product and service offerings?

3. Who are your ideal customers or most likely target market?

4. Who are your main competitors, and what do they offer?

5. How would you stand out from your competition? (In other words why would customer select you)?

6. How would you see your business changing and expanding in the next few years?