Question
If you were the manager of a dog grooming business and wanted to apply the 'Gaps Model of Service Quality' to improve service; (a) Which
If you were the manager of a dog grooming business and wanted to apply the 'Gaps Model of Service Quality' to improve service;
(a) Which gap would you start with and why?
(b) In what order would you proceed to close the gaps and why?
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Retail Category Management
Authors: Deborah C. Fowler, Ben K. Goh
1st edition
135152089, 978-0135152089
