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Imagine that you are the CEO of Moet Hennessy Louis Vuitton SE (LVMH). You have just received share price valuation estimates for a potential buyout

Imagine that you are the CEO of Moet Hennessy Louis Vuitton SE (LVMH). You have just received share price valuation estimates for a potential buyout target, Rimowa, from two of your top financial analysts. Both analysts used the discounted cash flow (DCF) model to estimate the share price resulting in a valuation of $50, by the first analyst and $60, by the second analyst.

You made a buyout offer of $55 a share and Rimowas CEO rejected it. The German luxury luggage brand Rimowa is crucial to LVHMs strategic expansion into brands that have heritage and a unique position. As the CEO of LVHM what would you do to meet LVHMs strategic objective while minimizing the cost to acquire Rimowa? Briefly defend your recommendation.

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