Imagine the following scenario.

The mission of the Organizational Leadership and Education Center would be three-fold:

1. To promote a collective vision of organizational leadership. This will be based on organizations that do well (profit) while doing good (help society).
2. To educate the public on how to promote socially responsible, profitable businesses.
3. To provide the transfer of knowledge needed for effective, innovative and ethical business practices.

The vision of the Center would be to empower CEOs, aspiring CEOs, managers, employees, consumers, and the general public with knowledge of best practices and issues related to profitability, business ethics and cause-related marketing. This will be done through forums, brainstorming, scenario planning, certificate programs, and webinars, as well as a wide gamut of course offerings related to the development, maintenance, and promotion of socially responsible businesses. These courses will be both on ground and online.

In doing so, the Center will serve as a hub for educating the public at-large in the following fields:

• Cause-related marketing
• Socially entrepreneurial business ventures
• Organizational learning
• Innovation and Project Management
• Effective Organizational change

Now answer the question below based on the scenario of the organzational leadership and education center.

1) Apply Graham Wallas theory of creativity (the art of thought) to your own vision or improvements related to the hypothetical Organizational Leadership Center.