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Imagine you are a marketing manager at Unilever Due to increased production costs, you are tasked to modify either the price or the content of

Imagine you are a marketing manager at Unilever Due to increased production costs, you are tasked to modify either the price or the content of the 2l (litres) detergent Omo The retail price for the 2L detergent is currently $11 What would you do if you had to change the price of the product What would you do if you had to change the content of the detergent Remember to show your procedure and explain the theory you are basing it on

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