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Imagine you are on the executive board of the Paunch Burger restaurant chain. These fast-casual burger shops have increased in popularity throughout the American Midwest,
Imagine you are on the executive board of the Paunch Burger restaurant chain. These fast-casual burger shops have increased in popularity throughout the American Midwest, and an experiment with expansion into Latin America a few years ago has proven successful. You've heard there are a few former Soviet countries that might be good options for your next phase of expansion. The success of your expansion will depend critically on whether the countries you target will continue to grow. What factors will you look at to determine whether to go ahead
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