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Imagine yourself as the CEO of a company in a hotel industry. Q1) Identify the major trends in the general environment of that firm Q2)

Imagine yourself as the CEO of a company in a hotel industry.

Q1) Identify the major trends in the general environment of that firm

Q2) Analyze the impact of those trends on the firm

Q3) Identify sources you (as the CEO) could use to monitor those trends.

Include references

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