Question
In 2010, PopCap Games commissioned a survey of adult mobile phone gamers in the United States and in the United Kingdom. A similar survey was
In 2010, PopCap Games commissioned a survey of adult mobile phone gamers in the United
States and in the United Kingdom. A similar survey was also carried out in 2009. Some of the
information from the survey is given below:
Do you play mobile phone games for less than 60 minutes per week?
2009: Yes (521) Total
(659)
2010: Yes (554) Total (814)
How often do you typically play on your mobile phone?
464 of the gamers surveyed in 2010 had recommended games to others. This group was asked what influenced them to recommend a game. They could choose as many answers as they wished. The answers, with the percentages, selecting them were:
33%From a trusted brand
38%Controls simple to use
49%Easy to learn
2009
2010
Daily
86
284
2-3 times per week
119
296
once a week
59
108
2-3 times a month
72
83
once a month or less
323
43
Total
659
814
86%Fun to play
40%Good value
36%Great graphics and sound
45%Is challenging
41%Lots of levels/modes
(a)State the sampling situation (a, b or c) for calculating the standard error of the difference in the following scenarios:
(i)estimating the difference between the proportion of gamers that played less than 60 minutes per week in 2010 and the proportion of gamers that played once a month or less in 2010.
(ii)estimating the difference between the proportion of gamers that played daily in 2009 and the proportion of gamers that played daily in 2010.
(iii)estimating the difference between the proportion of gamers that played daily in 2010 and the proportion of gamers that had recommended games to others in 2010.
[3 Marks]
(b)For gamers who recommended games to others in 2010, calculate a 95% confidence interval for the difference between the proportion of gamers who would recommend a game because it is fun to play and the proportion of gamers who would recommend a game because it is challenging.
Interpret your results.[6 Marks]
Note: You must clearly show that you have followed the "step-by-step guide to producing a confidence interval by hand" given in the Lecture Workbook, Chapter 6. Use the t-procedures tool to find values for t-multipliers and standard errors.
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