Question
In a job interview for a new marketing position you are seeking the interview panel ask you whether they should adopt a customer engagement strategy.
In a job interview for a new marketing position you are seeking the interview panel ask you whether they should adopt a customer engagement strategy. The business is an established wholesaler. How would you respond? Explain your reasoning and provide examples of what you would implement.
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Retail Category Management
Authors: Deborah C. Fowler, Ben K. Goh
1st edition
135152089, 978-0135152089
