Question
In each of the following situations, why are firms likely to benefit from vertical integration? a. A grain elevator is located at the terminus of
In each of the following situations, why are firms likely to benefit from vertical integration?
a.A grain elevator is located at the terminus of a rail line.
A grain elevator owner would benefit from vertical integration for several reasons:
b.A manufacturer of a product with a national brand name reputation uses distributorsthatarrangefor advertising and promotional activities in local markets.
The manufacturer would benefit from vertical integration for several reasons:
c.A biotech firm develops a new product that will be produced, tested, and distributed by an established pharmaceutical company.
The biotech firm would benefit from vertical integration for several reasons:
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