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In Figure 2 - 4 , a representation of the BCG business portfolio analysis, SBUs found in quadrant B would be called A matrix divided

In Figure 2-4, a representation of the BCG business portfolio analysis, SBUs found in quadrant B would be called
A matrix divided into 2 rows and 2 columns presents 4 products marked A through D.A sample B C G matrix has 4 squares in a 2 by 2 grid. The vertical axis is the market growth rate (percentage per year) with the numbers 40(high) through negative 40(low) listed in increments of 10. The horizontal axis is relative unit market share (share relative to largest competitor). This extends from a high of 10 times on the left to a low of .1 times on the right with center as 1 times. From the top right square and moving counterclockwise, the boxes are labeled and contain an image as follows: A, B, C, and D.
Figure 2-4
Multiple Choice
cash cows.
dogs.
question marks.
stars.
hedgehogs.

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