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In marketing, the customer comes first. You can't market to a potential customer unless you understand their wants, needs, desires, state of mind, interests, income,

  • In marketing, the customer comes first. You can't market to a potential customer unless you understand their wants, needs, desires, state of mind, interests, income, and more. So why do you think it is important for a marketer to understand how a customer makes that final purchasing decision?
  • If you were purchasing a car, which the following factors would most influence your decision to buy? Then let's flip, it If a marketer knew this about you, how could he/she use this to better market a new car to you?
  • Price (or)
  • Color (or)
  • Style(or)
  • Status(or)

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