Answered step by step

Verified Expert Solution

Link Copied!

Question

1 Approved Answer

Posted on Nov 11, 2024

In the context of persuasion, which of the following is true of characteristics of a source? Endorsers of a product are effective when they are

In the context of persuasion, which of the following is true of characteristics of a source?

Endorsers of a product are effective when they are perceived as trustworthy.

A source who is perceived as an expert is not considered persuasive enough.

Attractiveness of a source does not influence its persuasiveness.

Testimonials are the most effective technique in advertising.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

Step: 3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Operations Management For Competitive Advantage

Authors: Richard B. Chase, F. Robert Jacobs

11th Edition

72983906, 71115528, 9780071115520, 978-0072983913

More Books

Students also viewed these General Management questions

Question

★★★★★

In the late 1970s, several countries in Latin America, notably Mexico, Brazil, and Argentina, had accumulated large external debt burdens. A significant share of this debt was denominated in U.S....

Answered: 1 week ago

Question

★★★★★

Porter Inc's stock has an expected return of 12.25%, a beta of 1.25, and is in equilibrium. If the risk-free rate is 5.00%, what is the market risk premium?

Answered: 1 week ago

Question

★★★★★

2. If the government sets a production quota of 20 billion pounds, what is the quantity of cranberries produced, the quantity demanded, and the price of a pound of cranberries?

Answered: 1 week ago

Question

★★★★★

Splash City is considering purchasing a water park in Omaha, Nebraska, for $1,910,000. The new facility will generate annual net cash inflows of $487,000 for eight years. Engineers estimate that the...

Answered: 1 week ago

Question

★★★★★

In the context of persuasion, which of the following is true of characteristics of a source? Endorsers of a product are effective when they are perceived as trustworthy. A source who is perceived as...

Answered: 1 week ago

Question

★★★★★

C++ 4.) (9) Name three advantages of breaking a program into a set of functions: a. 5.) (9) Explain the four parts of a function: a.) return type b.) parameter list c.) function body d. )function...

Answered: 1 week ago

Question

★★★★★

Team Spirit Calendars imprints calendars with college names. The company has fixed expenses of $ 1 comma 095 comma 000 each month plus variable expenses of $ 4.00 per carton of calendars. Of the...

Answered: 1 week ago

Question

★★★★★

partial credit,P7-69B (similar to) Question Help College SpiritCollege Spirit Calendars imprints calendars with college names. The company has fixed expenses of $ 1 comma 095 comma 000$1,095,000 each...

Answered: 1 week ago

Question

★★★★★

Requirement 3. Bathrooms and kitchens are typically the most important selling features of a home. Root Builders could differentiate the homes by upgrading bathrooms and kitchens. The upgrades would...

Answered: 1 week ago

Question

★★★★★

Score: 0.12 of 1 pt E8-19A (similar to) 2 of 10 (3 complete) Smith Builders builds 1,500-square-foot starter tract homes in the fast-growing suburbs of Atlanta. Land and labor are cheap, and...

Answered: 1 week ago

Question

★★★★★

Swathmore Clothing Corporation grants its customers 30 days' credit. The company uses the allowance method for its uncollectible accounts receivable. During the year, a monthly bad debt accrual is...

Answered: 1 week ago

Previous Question Next Question