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In thinking about Mike Boyle Strength & Conditioning's target markets, which of the following segmentation variables is the company most likely using? a.Age and gender
In thinking about Mike Boyle Strength & Conditioning's target markets, which of the following segmentation variables is the company most likely using?
a.Age and gender
b.Lifestyles and income
c.Lifestyles and personality attributes
d.Age and benefit expectations
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