In this activity, we will explore the various definitions of marketing within a global context. We will refine our understanding of what it means to market internationally. Regardless of the means employed to gain entry into a foreign market, a company may make little or no actual market investment- that is, its marketing involvement may be limited to selling a product with little or no thought given to the development of market control. Alternatively, a company may become totally involved and invest large sums of money and effort to capture and maintain a permanent, specific position in the market. In general, one of five (sometimes overlapping) stages can describe the international marketing involvement of a company. Match the concept to the term. No Direct Foreign Marketing Infrequent Foreign Marketing Regular Foreign Marketing